The Beatles on Apple’s iTunes? Let it be.
The Fab Four’s music is expected, finally, to be available for sale at Apple Inc’s online music store, a source said after the consumer electronics giant signaled a major announcement about iTunes set for Tuesday — igniting a frenzy of speculation.
The source familiar with the matter told Reuters that Apple has struck a deal to bring the Beatles’ catalog to iTunes, but the source would not elaborate.
The Beatles — arguably the most famous band of all time — have been the most prominent hold-out from the iTunes Store, the world’s No. 1 music retailer, and rumors about an agreement with Apple have circulated for years.
EMI Group Ltd, the Beatles’ record label, declined to comment. Apple also declined comment on the news, first reported by the Wall Street Journal.
On Monday, Apple gave over the entire front page of its website to tease an announcement scheduled for 10 a.m. Eastern Standard Time Tuesday, but gave few decipherable clues.
“Tomorrow is just another day. That you’ll never forget,” the message read.
The company usually hosts a media event when it wants to unveil a major new product or service, but Tuesday’s iTunes announcement will be made online, which only added to the initial mystery.
The Beatles were at the forefront of a worldwide “British Invasion” in the 1960s, recording such classic albums as “A Hard Day’s Night,” “Revolver” and “Sgt. Pepper’s Lonely Hearts Club Band,” rated by Rolling Stone Magazine as the greatest album of all time.
Getting on iTunes may introduce the Beatles, who broke up in 1970, to a new generation of tech-savvy online music fans.
The iTunes store has helped redefine music retailing since its launch in 2003. More than 10 billion songs have been downloaded from the site, which features a music catalog of more than 12 million titles. Apple has also branched into selling and renting movies and TV shows.
